Percept Live wins GOLD for SUNBURN at the ‘BW Applause Awards 2021’

Percept EMC
2 min readApr 8, 2021

Percept Live, won top honors with a GOLD Award at the Virtual BW Applause Awards & Conclave 2021 held on 7 April 2021. Sunburn won GOLD in the prestigious Music Festivals domain, thereby maintaining its winning streak and dominance in this category since the inception of the BW Applause Awards over a decade ago.

Percept Live triumphed with a prestigious BW APPLAUSE GOLD Award for its flagship IP Sunburn. Asia’s biggest and most popular Dance Music Festival, Sunburn, kept its amazing winning streak bagging GOLD in the ‘Best Music Festival’ category for Sunburn 14 which was held earlier last year in a brand new Virtual avatar to maintain the safety protocols and social distancing rules imposed by the authorities due to the Covid-19 pandemic.

Said Karan Singh, COO, Percept Live, “A lot of technological innovation, creativity and hard work went in to making Sunburn 14 a mega success right from artist selection, creative virtual set designs, partnerships and state of the art SFX offering Sunburn fans a larger than life virtual experience. We’re happy that our efforts have been recognized by the BW APPLAUSE committee and are thrilled to have received Gold in the ‘Best Music Festival’ category. We have many exciting launches and some fantastic announcements lined up for Sunburn in the year ahead.”

The BW Applause Awards is one of the most coveted and recognizable awards in the Event and MICE industry space, a true symbol of high achievement and excellence in the areas of Experiential Marketing, Event, Weddings & the MICE industry.

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Percept EMC

India’s largest Entertainment, Media and Communications company with a team of over 200 people and 32 offices in India and the Middle East.