Sunburn receives 2 Honours at the inaugural edition of the METTLE Awards 2021
Percept Live received 2 Honors for Sunburn at the very first edition of the METTLE Awards 2021 organised by EVENTFAQS. ‘Sunburn Home Festival’ received an honour in the ‘Use of Technology’ category, while the ‘Sunburn for Goa’ Fundraiser Event received an honour in the Mettle ‘Social Impact’ category.
‘Sunburn Home Festival’ which received the Mettle honour in the ‘Use of Technology’ category was India’s first Virtual Music Festival and featured the biggest names in the global music industry including Vini Vici, MATTN, Bassjackers and Ummet Ozcan. The 12 hour music live stream held on 11 & 12 July 2020 presented innovative cutting-edge Virtual XR Mixed Reality Technology and wowed over 5 million fans in the safety of their homes. The incredible larger than life set designs, Lighting, AV, Sound, and SFX coupled with Hi-Tech wearables blew away audiences minds as they immersed themselves in a surround surreal Sunburn environment.
The ‘Sunburn for Goa’ Virtual Music Festival which received an honour in the Mettle ‘Social Impact’ category was created with an aim to promote Goa and raise funds for the COVID relief activity for Goa. The World’s №1 DJ DVLM, World’s Biggest Social Media Platform Facebook & Asia’s Biggest Music Festival ‘Sunburn’ united to live stream a power packed show on 29 August 2020. The 5 hour live stream which featured many artists generated over 8 million views and not only promoted the Tourism destination of Goa but also raised over INR 45 lakhs which was handed over to the Chief Minister’s Covid Relief Fund-Goa towards COVID-19 relief & welfare across the State of Goa. This was Percept’s way of paying back and thanking the beautiful destination and people of Goa for all their love and support they had given over 14 years into making Sunburn the global iconic success.
The inaugural edition of EVENTFAQS Mettle Awards was announced in early 2021 to honour exemplary achievements by those in Events and Experiential marketing in 2020, the first year of the Covid19-induced lockdown. The Mettle Awards ceremony, which was repeatedly postponed due to the pandemic, stood cancelled and organisers decided to refrain from announcing winners, deeming such a celebration inappropriate in the current times.
The honoured entries and their remarkable efforts towards fighting Covid-19 and helping communities tide through this pandemic are featured on www.Eventfaqs.com
